The Challenge
Create a global web presence for Mars Incorporated driving online recruitment & brand reputation.
The Approach
From high level discovery to usability, information architecture & rich interaction design, Mook engaged with senior stake holders to develop a business-critical web communication tool over 18 months.
The Solution
A perfect combination of best practice user-orientated design and rich interaction that manages thousands of candidate relationships a year.
The Results
Increased traffic, enhanced candidate experience & global online recruitment capability that drives significant efficiencies.